oneie/one/things/crypto/VSL.md

Build apps, websites, and AI agents in English. Zero-interaction setup for AI agents (Claude Code, Cursor, Windsurf). Download to your computer, run in the cloud, deploy to the edge. Open source and free forever.

# Video Sales Letter (VSL) Scripts

## 📹 VSL 1: The "Core" Demo (For Tier 1 Page)

**Goal:** Prove it works. Prove it's easy to deploy. **Target:** Developers & Indie Hackers. **Length:** 90 Seconds.

|Visual (Screen Share)|Audio (Script)|
|---|---|
|**[Show Stripe Dashboard with "Account Restricted" or "Fees" highlighted]**|"Stop renting your business. Every time you use Stripe or Coinbase Commerce, you are paying 1% fees and risking a ban."|
|**[Switch to ONE Landing Page]**|"This is ONE Core. The first self-hosted, stateless payment protocol that you own completely."|
|**[Show Code Editor - `wrangler.toml`]**|"It runs on Cloudflare Workers. Zero server cost. You paste your keys here..."|
|**[Show Terminal: `npm run deploy`]**|"...and deploy it to the global edge in 30 seconds."|
|**[Live Demo: Send 0.1 SOL from Phantom]**|"Watch this. I'm buying a token on Base, but I'm paying with Solana. I send the SOL..."|
|**[Show "Success" UI instantly]**|"Boom. The Worker detects it instantly, signs the cryptographic coupon, and I claim my tokens."|
|**[Show Etherscan Transaction]**|"The verification happens on-chain. Trustless. Secure. And fast."|
|**[Face Camera or Hero Section]**|"Stop paying monthly fees for a payment gateway. Buy the source code once, and run it forever. Get the license below."|

## 📹 VSL 2: The "Pro" Pitch (For Tier 2 Page)

**Goal:** Agitate the "Gas Pain" and offer the "Concierge Cure." **Target:** High-Volume Merchants. **Length:** 3 Minutes.

|Visual (Screen Share)|Audio (Script)|
|---|---|
|**[Show "Insufficient Funds for Gas" Error on MetaMask]**|"This error message is costing you 40% of your revenue."|
|**[Montage of frustrated tweets/messages about bridging]**|"Your customers want to buy, but they don't have ETH on Base. They have SOL. They have USDC. But they hit the 'Gas Wall' and leave."|
|**[Show ONE Pro Chatbot UI]**|"ONE Pro fixes this with the 'Concierge Protocol'. Watch."|
|**[Live Demo: Chatbot Flow]**|"I tell the AI I want to buy $50 worth. It generates a unique Solana address for me. I send the funds."|
|**[Show Transaction success WITHOUT MetaMask popup]**|"Did you see that? No claim button. No gas fee. The ONE Worker accepted my SOL, and _paid the ETH gas for me_ instantly."|
|**[Show Admin Dashboard - CRM View]**|"On the backend, you capture their Email and Telegram ID automatically. You are building a CRM of customers, not just a list of anonymous wallets."|
|**[Show 'Smart Sweeper' Log]**|"And every 10 minutes, the Smart Sweeper consolidates those funds into your Cold Storage. It's a money-printing machine."|
|**[Face Camera]**|"If this saves you just 5 lost sales a month, it pays for itself. Stop losing customers to friction. Get ONE Pro."|

## 📹 VSL 3: The "Empire" Blueprint (For Tier 3 Page)

**Goal:** Sell the Business Model. **Target:** Agencies & Founders. **Length:** 5 Minutes.

| Visual (Screen Share)                                | Audio (Script)                                                                                                                               |
| ---------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------- |
| **[Show a generic Launchpad site charging 5% fees]** | "Launchpads are dead. They charge 5% of your supply just to host a simple sale page. Why pay them when you can _be_ them?"                   |
| **[Show the 'Golden Template' Astro Site]**          | "This is the ONE Empire kit. It is a complete, deployment-ready presale platform."                                                           |
| **[Scroll through features: Hero, Ticker, Pricing]** | "It has the FOMO tickers, the tokenomics charts, and the AI Sales Agent built-in. It looks like a million-dollar platform because it is."    |
| **[Show Telegram Bot in action]**                    | "It even includes the Telegram Sales Bot. Your investors can buy directly from your community chat."                                         |
| **[Show 'White Label' text in code]**                | "Best of all, you get the Agency License. You can remove our branding. You can deploy this for _your_ clients."                              |
| **[Show Calculator: $5,000 x 1 Client]**             | "Charge a client $5,000 to set up their launchpad. It takes you 15 minutes to deploy. You keep 100% of the profit."                          |
| **[Face Camera]**                                    | "This isn't just software. It's a franchise. We are limiting this to serious partners only. Click the button to secure your Agency License." |